Google Relaunches Search Console

The Google Search Console has always been a primary source of information for SEO and website development work.  However, it’s fair to say that it has not been at the forefront of recent updates from Google, that have focused more towards the Google Ads product and Google Analytics.  So, it is great to see Google Search Console receiving some love, as it partially comes out of a beta improvement programme.

 

New features of Google Search Console                    

Amongst the tools that have graduated from beta are a new section featuring on manual webspam actions taken by the team at Google. This serves to highlight any non-automated actions that have been taken against websites that Google believes violate its terms and conditions.

 

URL Inspection Tool in Google Search Console

The URL Inspection Tool has now gained the option to test pages in a live environment, rather than submitting the page to a queue for inspection. The new function allows you to check a specific URL on your website to see the status of how Google search sees that URL, providing detailed crawl, index, and serving information about your pages, directly from the Google index.

Google said, “This is useful for debugging and fixing issues in a page or confirming whether a reported issue still exists in a page. If the issue is fixed on the live version of the page, you can ask Google to recrawl and index the page.”

In addition to the live crawl function, the inspection tool now shows the last crawl date, the status of that last crawl, any crawling or indexing errors and the canonical URL for that page. It will show if the page was successfully indexed, any AMP errors, structured data errors and indexing issues.

 

More features to come to Google Search Console

It is not known what other new SEO features are due to roll out, however, there are a number of items that were popular on the old style console that has not yet been carried over to the new system.  Google has also not yet removed the duplication of the older systems, although this parallel running is unlikely to continue in the long term.